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RIZLA X MAKING NUMBERS
Role
Production Company
Project type
Social Campaign
Date
August 2026
Location
London | Coventry
Rizla Presents: Making Numbers × Rugs to Riches
For this project, Making Numbers brought Rizla into its creative community, connecting the brand with Amal, the maker behind @therugtoriches.
Known for his distinctive custom rugs, Amal transformed his creative practice into a one-of-one, limited-edition Rizla rug. The film takes us behind the scenes of the process, following the piece from initial sketch through to the final stitch.
A celebration of creativity, craft and community, created in collaboration with @officialrizlauk and @makingnumbers.
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